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Collection's Items (Sorted by Submit Date in Descending order): 41 to 60 of 115
Issue DateTitleSub-TitleAuthor(s)Journal NameVolume NumberIssue NumberPages
2002Effectiveness of communication through point-of-sale; ITC Limited, Bangalore-Arun, S 
2002Process improvement for sales financing of Siemens medical products; Siemens Limited-Singh, Sujeet Kumar 
2002To study and analyze the innovative trends in channel sales and ecommend effective system suitable; Goderej Sara Lee Limited-Karmarkar, Makarand 
2002Effectiveness of consumer offers; Godrej Consumer Products Limited-Gupta, Mahima 
2002Consumer behaviour and response to promotions in the FMCG Categories; Colgate Palmolive (I) Limited-Anshu, Goel 
2002Go-to market sales process; Tata Teleservices Limited, Chennai-Ranganathan, V 
2002Topical antibiotics - customer behavior vis-a-vis Nadoxin; Wockhardt Limited-Khergamkar, Chirag 
2002Data services market in Chennai; Tata Teleservices Limited, Chennai-Tayal, Sumit 
2002Customer satisfacation survey; Larsen and Toubro limited-Rana, Singh Narendra 
2002Palmtop pilot project-improving effectiveness; Colgate-Palmolive (India)Limited-Gangrade, Sudarshan 
2002Market research of the HCV segment and determine the target segment; Eicher Motor Limited-Singh, Avi Pratap 
2002Development of a campaign management blueprint; ICICI Bank-Basu, Hindol 
2002Developing a pricing strategy for Zee and Turner channels in Mumbai; Zee-Turner Private Limited-Pegu, Arniban 
2002Distribution strategy for fashion brands to gain leadership status in Andhra Pradesh; Madura Garments-Rohit, Kumar 
2002Develop a sustainable and replicable alternate distribution system to increase sales; Johnson and Johnson Limited-Ramesh, Shriram 
2002Restructuring of distribution channel for Kerala; Madhura Garments-Varman, Alok 
2002Increasing the inter period loyalty of lux; Hindustan Lever Limited-Kabeer, P M Hashin 
2002Entry strategy to Europe – retail vertical; Wipro Technologies, Chennai-Murali, P Venkata Srinivasa 
2002Identifying the market potential for UHT milk in Tamil Nadu; Tetrapak India Private Limited-Sunil, B 
2002Communication strategy evaluation for Bollgard; Mahyco Monsanto Biotech (India) Private Limited-Bhuyan, Ajay 
Collection's Items (Sorted by Submit Date in Descending order): 41 to 60 of 115