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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/2074/12188| Title: | Capturing value in global markets: the case of Samsung electronics | Authors: | Krishnan, Rishikesha T Kumar, K |
Keywords: | Global markets;Electronics industry;E-commerce | Issue Date: | 2005 | Publisher: | SCMS Group of Educational Institutions | Abstract: | In this paper Dr. Rishikesha T Krishnan and Dr. K Kumar of IIMB undertake the study of the specific acse of one EMC, Samsung Electronic (SEC) that appears to have progressed beyond ODM to a market leading position in certain industries. This is one of the special situatios where a single case study can be justified as a means of understanding the relevance and explanatory power of our framework | URI: | https://repository.iimb.ac.in/handle/2074/12188 | ISSN: | 0973- 3167 |
| Appears in Collections: | 2000-2009 |
Files in This Item:
| File | Size | Format | |
|---|---|---|---|
| Krishnan_SCMSJIM_2005_Vol.2_Iss.4.pdf | 101.24 kB | Adobe PDF | View/Open |
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