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Avinash Mulky profile.jpg picture
Full Name
Mulky, Avinash G
Vernacular Name
Avinash G Mulky
 
Variants
Avinash G Mulky
Mulky, A
Mulky, A G
 
 
 
Email
avinashgm@iimb.ac.in
 
Scopus Author ID
Researcher ID
 
Biography
Avinash G Mulky has been a Professor in the area of Marketing at IIMB since mid-2006. Prior to joining IIMB, he was BPCL Chair Professor at IIM Lucknow. Professor Mulky has over 20 years of industry experience and has held senior marketing positions in several leading Indian and multinational companies. He has also held academic administrative positions such as Chairperson of the Post Graduate Programme at IIMB and IIML, and Chairman of the Student Exchange Programme at IIML.
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Publications

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Issue DateTitleSub-TitleAuthor(s)Journal NameVolume NumberIssue NumberPages
12017An examination of the emotions that follow a failure of co-creation-Sugathan, Sugathan ; Ranjan, Kumar Rakesh ; Mulky, Avinash G Journal of Business ResearchVol.7843-52p.
22012An exploration of salesperson job satisfaction in India using P-E Fit constructs-Mulky, Avinash G Review of Business ResearchVol.12Iss.565-74p.
32016Drivers of success in executive education programs-Mulky, Avinash G Journal of Academy of Business and EconomicsVol.16Iss.247-52p.