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This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/2074/21585| Title: | Teaching case on Balaji Telefilms Ltd. | Authors: | Yayavaram, Sai | Keywords: | Media industry;Telefilms;Video-on-Demand;VOD | Issue Date: | 4-May-2018 | Publisher: | Indian Institute of Management Bangalore | Project: | Teaching case on Balaji Telefilms Ltd. | Series/Report no.: | IIMB_PR_2018-19_001 | Abstract: | Balaji Telefilms is a successful producer of TV content. Over the years, it has diversified into films and Video-on-Demand (VOD) services. The case discusses the evolution of the firm, the reasons behind its successes and failures in its diversification moves and presents the decisions that the company has to make in May 2018. | URI: | https://repository.iimb.ac.in/handle/2074/21585 |
| Appears in Collections: | 2018-2019 |
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