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|Title:||Subscription or pay as you go: A pricing question for infrequent service usage||Authors:||Jonnalagedda, Sreelata
|Keywords:||Marketing management;Pricing;Pricing strategy;Pricing models;Subscription pricing||Issue Date:||15-May-2011||Publisher:||Indian Institute of Management Bangalore||Project:||Subscription or pay as you go: A pricing question for infrequent service usage||Series/Report no.:||IIMB_PR_2011-12_001||URI:||https://repository.iimb.ac.in/handle/2074/21399|
|Appears in Collections:||2011-2012|
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