Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/20727
Title: E-pharmacy business model: Home delivery of prescription medicines
Authors: Kumar, Ravi Shankar 
Arora, Lakshay 
Keywords: E-commerce;Pharmaceutical industry;Buying behavior;Home delivery
Issue Date: 2016
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP_CCS_P16_163
Abstract: The aim of this project is to critically study and analyze the functioning of the upcoming epharmacy Industry in India, the key challenges it is facing and suggest our outlook on the future of this Industry. We have divided our report into the following sections.
URI: https://repository.iimb.ac.in/handle/2074/20727
Appears in Collections:2016

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