1. IIMB-
  2. Students Scholar Bank
  3. PGP
  4. CCS
  5. 2015
Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/20260
DC FieldValueLanguage
dc.contributor.advisorKumar, S Ramesh
dc.contributor.authorPrasanth, R Sai
dc.contributor.authorParthasarathy, Vikas
dc.date.accessioned2021-07-16T12:19:20Z-
dc.date.available2021-07-16T12:19:20Z-
dc.date.issued2015
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/20260-
dc.description.abstractThe oral care industry primarily constitutes of tooth pastes, tooth brush, tooth powder and mouthwashes in the FMCG segment. Tooth pastes remain the biggest category with a market share of about 80% in the oral care products.
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_CCS_P15_179
dc.subjectOral care industry
dc.subjectDental care
dc.subjectMouthwashes
dc.subjectTooth pastes
dc.titleAttitude comparison between mouthwashes and toothpastes
dc.typeCCS Project Report-PGP
dc.pages62p.
Appears in Collections:2015
Files in This Item:
File SizeFormat 
PGP_CCS_P15_179.pdf1.74 MBAdobe PDFView/Open    Request a copy
Show simple item record

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.