Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/19838
Title: The future of wearable tech in India
Authors: Joshi, Shreyas 
Porwal, Namita 
Keywords: Electronic products;Wearable devices;Electronic devices
Issue Date: 2017
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP_CCS_P17_161
Abstract: There is a lot of hype for wearable devices these days. Wearable devices or wearables are electronic devices that can be worn over the body and have some practical utility. They can perform computing tasks similar to what mobile phones can do. They promise potentially great impact in fields such as health, fitness, and entertainment. Wearables have found increased acceptance in the Western world, according to a Price Waterhouse Coopers Wearable Future report - in 2014, where one out of every five American adults owned a wearable device1 . However, wearable tech has not met with the same success in Indian market. The focus of our project will be studying the contributing and inhibiting factors for adoption of wearable devices in India.
URI: https://repository.iimb.ac.in/handle/2074/19838
Appears in Collections:2017

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