Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/18494
Title: Essays on next best action in digital marketing using reinforcement learning
Authors: Seth, Nandini 
Keywords: Digital marketing;Sequential marketing
Issue Date: 2021
Publisher: Indian Institute of Management Bangalore
Series/Report no.: DIS-IIMB-FPM-P21-19
URI: https://repository.iimb.ac.in/handle/2074/18494
Appears in Collections:2021

Files in This Item:
File Description SizeFormat 
DIS_IIMB_FPM_P21_19_Abstract.pdfAbstract1.66 MBAdobe PDFView/Open
DIS_IIMB_FPM_P21_19.pdfFull-text2.62 MBAdobe PDFView/Open    Request a copy
Show full item record

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.