Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/2074/18118
Title: | Understanding the 10 changes in the world in the next 10 years which will require changes in strategy for top global firms | Authors: | Vishnoi, Ishan Bindya, S |
Keywords: | Business strategy;Global firms;Macroeconomics;Consumer behaviour;Technological factors | Issue Date: | 2013 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP_CCS_P13_220 | Abstract: | The world today is going through a lot of changes which are bound to transform various industries. History has a lot of examples of companies which failed to identify growing trends, resulting in heavy losses. Through this project, we plan to understand what the 10 major changes which a global company of today should be prepared for. These changes can be due to various factors – macroeconomic, technological, environmental, political or behavioural. We also plan to identify the questions which the senior management of a company of today should ask themselves to cope with these changes. | URI: | https://repository.iimb.ac.in/handle/2074/18118 |
Appears in Collections: | 2013 |
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File | Size | Format | |
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PGP_CCS_P13_220_E38917_CSP.pdf | 2.12 MB | Adobe PDF | View/Open Request a copy |
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