Equity research report on Motorol India Limited; ICFAI-SRC, Hyderabad

Abstract

One of the first companies to challenge Public sectors and castrol's monopoly in the lubricant market. Strong presence in the Aluminium rolling oi] and transformer oil markets. # All technologies developed in-house. Company sold its’ technology to an American firm for 1 million U.S. dollars. Further, products have been successfully marketed in Malaysia using company's technology. Successful building of brand equity for MOTOROL lubricants. # Sales rose from 12 crores in 1990-91 to 45 crores(approximately)in 1994-95. Many import substitutes developed by the company.