Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/16794
Title: Consulting product launch strategy for 'Lean in IT Operations'; Wipro Consulting Services
Authors: Sinha, Monojeet 
Keywords: IT industry;Product launch strategy;IT operations;Production development
Issue Date: 2010
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP_SP_P10_174
Abstract: The work done during the internship can be broken down into the following components: • develop a framework for new consulting product development and launch in the market • application of the framework for developing a new product as well as its launch strategy named 'lean in it operations’.
URI: https://repository.iimb.ac.in/handle/2074/16794
Appears in Collections:2010

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