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The Digital Institutional Repository of IIM BangaloreThis repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/2074/15505| Title: | Social network retailing |
| Authors: | Prabhu, Ganesh N |
| Keywords: | Business strategy;Social networking;Strategic management |
| Issue Date: | 2011 |
| Conference: | Asia Pacific Retailing Conference, 14-15 September, 2011, Kuala Lumpur, Malaysia |
| URI: | https://repository.iimb.ac.in/handle/2074/15505 |
| Appears in Collections: | 2010-2019 P |
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