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The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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https://repository.iimb.ac.in/handle/2074/12896| Title: | Rewriting the lexicon of strategy | Authors: | Krishnan, Rishikesha T | Keywords: | Innovation;Strategic management | Issue Date: | 18-Apr-2010 | Publisher: | HT Media Limited | Abstract: | Though C K Prahalad is best known to contemporary managers for recommending that they discover the fortune at the bottom of the pyramid, his lasting contributions to the field of Strategy lie elsewhere. Read more at: https://www.hindustantimes.com/india/rewriting-the-lexicon-of-strategy/story-015BqQsRu4tJWAY6TPdiJL.html | Description: | Hindustan Times, 18-04-2010 | URI: | https://repository.iimb.ac.in/handle/2074/12896 |
| Appears in Collections: | 2010-2019 |
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