Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/11820
Title: Creativity and entrepreneurship
Authors: Manimala, Mathew J 
Keywords: Creativity, Entrepreneurship
Issue Date: 2008
Publisher: Taylor and Francis
Abstract: Creativity and innovation are often mentioned as integral ingredients of entrepreneurship ever since this thesis was proposed by Schumpeter (1934) in a book that changed the paradigms in which entrepreneurship research had been previously carried out. Prior to this the focus of research on the subject was primarily on the investment and risk-taking capabilities of the individual. While recognizing the importance of innovation for entrepreneurship, subsequent researchers (e.g. Gilad 1984; Whiting 1988) have attempted to identify the specific links between creativity and entrepreneurship. The need for entrepreneurs to be creative is almost intrinsically linked with the very nature of entrepreneurship itself. Entrepreneurs are creators of something new, though not ex nihilo, and have to come up with innovative re-combinations of resources (Hayek 1945; Kirzner 1973; Schumpeter 1934; Shane 2003) in order to make profits as well as gain and sustain a strong presence in the competitive arena, often by offering new products and services. Innovation, therefore, is not just a desirable add-on to entrepreneurship but an integral component of it. © 2009 Tudor Rickards, Mark A. Runco and Susan Moger. All rights reserved.
URI: https://repository.iimb.ac.in/handle/2074/11820
ISBN: 0203888847
9781135978488
0415773172
9780415773171
DOI: 10.4324/9780203888841-17
Appears in Collections:2000-2009 A

Show full item record

Google ScholarTM

Check

Altmetric


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.