Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4933
Title: Home decor services - An assessment of Berger paints stakeholders Satisfaction for improving; Berger Paints India Limited
Authors: Satish, Moluguru 
Keywords: Paint industry;Home decor customers;Market segmentation;Dealer segmentation;Colorbank dealers
Issue Date: 2003
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP-Summer Project Report;SP.PGP.P3 - 106
URI: http://repository.iimb.ac.in/handle/123456789/4933
Appears in Collections:2003

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