Browsing by Subject Purchasing power
Showing results 2 to 3 of 3
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Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
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2013 | How do incumbents respond to bottom-of-the-pyramid firm entry? | - | Chatterjee, Chirantan ; Bhaskarabhatla, Ajay | ||||
1999 | Mystery shopping of dealers in the refrigerator market; Godrej-GE Appliances Limited | - | Biswas, Sanjeev Kumar |