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Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/10291
Title: Multinationals and subsidiaries
Authors: Krishnan, Rishikesha T 
Keywords: Electronics industry;Indian market;Marketing strategy
Issue Date: 1998
Abstract: K Ramachandran, Vice Chairman and Managing Director of Philips India, a subsidiary of the Dutch electronics giant Philips Electronics NV, shares the Philips experience as he speaks on the post-liberalisation scenario and its effects on the Indian market, aspects of the parentsubsidiary relationship and the nuances of restructuring. Opining on business education, he stresses the need to distinguish between 'skills' and 'education'.
URI: http://repository.iimb.ac.in/handle/2074/10291
Appears in Collections:1990-1999

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