Please use this identifier to cite or link to this item:
https://repository.iimb.ac.in/handle/123456789/5001
Title: | Modern trade - way forward; Cadbury India Limited | Authors: | Vitthal, Vinod | Keywords: | Confectionary category;Organization structure;Stock maintenance;Planogram design;Stakeholders;Effective promotion | Issue Date: | 2003 | Publisher: | Indian Institute of Management Bangalore | Series/Report no.: | PGP-Summer Project Report;SP.PGP.P3 - 138 | URI: | http://repository.iimb.ac.in/handle/123456789/5001 |
Appears in Collections: | 2003 |
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P3-138.pdf | 20.27 MB | Adobe PDF | View/Open Request a copy |
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