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Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/21603
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dc.contributor.authorGupta, Seema
dc.contributor.authorRao, Menaka
dc.date.accessioned2022-10-08T14:35:24Z-
dc.date.available2022-10-08T14:35:24Z-
dc.date.issued2019-07-23
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/21603-
dc.description.abstractZoom car is a self-drive shared mobility company. We have 2 major brands – Zoom car and ZAP Subscribe. Zoom car is a brand in the self-drive car on demand category and ZAP Subscribe is our brand in the car subscription category. What stops everyone from buying a car? It is the burden of monthly EMI, high interest levied on a car loan and other expenses that keep coming while maintaining and owning a car of your own.
dc.publisherIndian Institute of Management Bangalore
dc.relationCase study on Zoom car
dc.relation.ispartofseriesIIMB_PR_2019-20_002
dc.subjectAutomobile industry
dc.subjectSelf-drive car
dc.titleCase study on Zoom car
dc.typeProject-IIMB
Appears in Collections:2019-2020
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