Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/20603
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dc.contributor.advisorSrinivasan, R
dc.contributor.authorAttri, Priyanka
dc.contributor.authorKumar, Ashish
dc.date.accessioned2021-11-15T10:52:29Z-
dc.date.available2021-11-15T10:52:29Z-
dc.date.issued2016
dc.identifier.urihttps://repository.iimb.ac.in/handle/2074/20603-
dc.description.abstractThe underlying problem statement of this Contemporary Concerns Study is to devise omni-channel strategies for online grocery players in India. These strategies need to categorised as the short term and long term strategies based on their precedence order.
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_CCS_P16_039
dc.subjectOmni Channel
dc.subjectFMCG
dc.subjectE-commerce
dc.subjectOnline grocery market
dc.subjectRisk mitigation
dc.titleOmni channel strategy for online grocery players: Short term and long term
dc.typeCCS Project Report-PGP
dc.pages24p.
Appears in Collections:2016
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