1. IIMB-
  2. Students Scholar Bank
  3. PGP
  4. Summer
  5. 2012
Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/2074/10621
DC FieldValueLanguage
dc.contributor.authorSanthaprakash, S
dc.date.accessioned2020-02-11T08:40:59Z-
dc.date.available2020-02-11T08:40:59Z-
dc.date.issued2012
dc.identifier.urihttp://repository.iimb.ac.in/handle/2074/10621-
dc.description.abstractThe Objective was to recommend a sustainable business model in the Cold Chain Space which brings value to the Farming Community in India, in line with the Big Hairy Audacious Goal of Mahindra Group which is “Farm Tech Prosperity”.
dc.publisherIndian Institute of Management Bangalore
dc.relation.ispartofseriesPGP_SP_P12_105
dc.subjectAgriculture
dc.subjectCold chain industry
dc.subjectMarket segmentation
dc.subjectFruits and Vegetables
dc.titleEntry strategy in cold chain; Mahindra & Mahindra Ltd.
dc.typeSummer Project Report-PGP
dc.pages16p.
dc.identifier.accessionE37094
Appears in Collections:2012
Files in This Item:
File SizeFormat 
PGP_SP_P12_105.pdf728.97 kBAdobe PDFView/Open    Request a copy
Show simple item record

Google ScholarTM

Check


Items in DSpace are protected by copyright, with all rights reserved, unless otherwise indicated.