Deviation model for production: marketing system

The Digital Institutional Repository of IIM Bangalore

Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/628

DC Field	Value	Language
dc.contributor.author	Kaujalgi, Vasant B	en_US
dc.contributor.author	Rao, Arza Keshava	en_US
dc.date.accessioned	2012-07-26T11:27:42Z
dc.date.accessioned	2016-01-01T07:13:33Z
dc.date.accessioned	2019-05-27T08:38:01Z	-
dc.date.available	2012-07-26T11:27:42Z
dc.date.available	2016-01-01T07:13:33Z
dc.date.available	2019-05-27T08:38:01Z	-
dc.date.copyright	2002	en_US
dc.date.issued	2002
dc.identifier.other	WP_IIMB_191	-
dc.identifier.uri	http://repository.iimb.ac.in/handle/123456789/628	-
dc.description.abstract	Implementation of known O.R. models has faced a number of hurdles. In this paper, L.P. models have been developed for combined Production-Marketing System of a manufacturing company. The product is a wristwatch of different types. First a yearly model is developed for multi-periods. Next an updation model is developed based on the performance of the previous quarter. If the performance is not up to the expectation, then another L.P. model is developed to minimize the deviation. The solution is implemented as a Decision Support System (DSS) and tested for a year.
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management Bangalore	-
dc.relation.ispartofseries	IIMB Working Paper-191	-
dc.subject	Production-marketing system	-
dc.subject	Decision support system	-
dc.subject	Optimization	-
dc.title	Deviation model for production: marketing system	en_US
dc.type	Working Paper
dc.pages	23p.
dc.identifier.accession	E21441
Appears in Collections:	2002

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