Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/505
Title: A road map to innovation and intrapreneurship for sustainable competitive advantage
Authors: Tripathy, Anshuman 
Seshadri, D V R 
Mukherjee, T 
Keywords: Innovation;Intrapreneurship;Reinvention and Teamwork
Issue Date: 2004
Publisher: Indian Institute of Management Bangalore
Series/Report no.: IIMB Working Paper-229
Abstract: This paper describes the lessons learnt by Tata Steel, one of India's largest and most respected companies, to foster innovation and corporate intrapreneurship, as part of its efforts to reinvent the company. The company has been able to leverage the creativity of its workforce and transform its employees into effective co-creators of the reinvented company. The results have been spectacular. The company has emerged as one of the top steel manufacturers in the world.
URI: http://repository.iimb.ac.in/handle/123456789/505
Appears in Collections:2004

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