Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4927
Title: Market construct and marketing plan, Tiger coconut family pack in Mumbai Metro; Britannia Industries Limited, Mumbai
Authors: Pranjal, Kumar 
Keywords: Consumer questionnaire;Market shares;Sales forecast;Cost analysis
Issue Date: 2003
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP-Summer Project Report;SP.PGP.P3-91
URI: http://repository.iimb.ac.in/handle/123456789/4927
Appears in Collections:2003

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