Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4841
Title: Survey to gauge the potential and characterstics for contactors and relays in unorganized air conditioning and deep freeze industry; Larsen and Toubro Limited
Authors: Arvind, Kumar 
Keywords: Air conditioning and refrigeration industry;Freeze manufactures;Competitors stockist;Marketing mix;Generic business strategy
Issue Date: 2002
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP-Summer Project Report;SP.PGP.P2-016
URI: http://repository.iimb.ac.in/handle/123456789/4841
Appears in Collections:2002

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