Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4800
Title: Personalization in banks - The present scenario; Mphasis, India Limited
Authors: Sinha, Kakul Swaroop 
Keywords: Banking industry;Bank cards;Balance sheet;Payments and funds;Telephonic help;Customer satisfaction;Retail-banking industry
Issue Date: 2001
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP-Summer Project Report;SP.PGP.P1-069
URI: http://repository.iimb.ac.in/handle/123456789/4800
Appears in Collections:2001

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