Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4613
Title: Market share analysis and direct marketing plan for AMETO and MCL; Coats India Limited
Authors: Kujur, Joseph Pradyot 
Keywords: Market share analysis;Direct marketing plan
Issue Date: 1999
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP-Summer Project Report;SP.PGP.N9-061
URI: http://repository.iimb.ac.in/handle/123456789/4613
Appears in Collections:1999

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