Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/4571
Title: Coolants - A study of usage and attitude of consumers; Castrol India Limited
Authors: Rastogi, Utpal 
Keywords: Corporate strategy;Cooling system;Coolants market;Consumer attitudes;Marketing strategies;Castrol
Issue Date: 1999
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP-Summer Project Report;SP.PGP.N9-103
URI: http://repository.iimb.ac.in/handle/123456789/4571
Appears in Collections:1999

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