Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/3904
Title: People branding - a model for gaining competitive advantage for professionals
Authors: Thakore, Abhishek 
Thyagarajan, Sidhartha 
Keywords: Personal branding;Brand identity;Brand values;Channels, personal branding
Issue Date: 2004
Publisher: Indian Institute of Management Bangalore
Series/Report no.: Contemporary Concerns Study;CCS.PGP.P4-065
URI: http://repository.iimb.ac.in/handle/123456789/3904
Appears in Collections:2004

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