Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/13096
Title: Identification of alternate ENR sourcing channels and best practices for direct marketing: Standard Chartered Bank
Authors: Saran, Raunaq 
Keywords: Marketing management;Banking
Issue Date: 2009
Publisher: Indian Institute of Management Bangalore
Series/Report no.: PGP_SP_P9_103_Vol_2
URI: http://repository.iimb.ac.in/handle/123456789/13096
Appears in Collections:2009

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