Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/10236
Title: Essays on consumer decision making in durable goods replacement and maintenance
Authors: Divya, T Aruna 
Keywords: Consumer decision making;Marketing management
Issue Date: 2017
Publisher: Indian Institute of Management Bangalore
Series/Report no.: DIS-IIMB-FPM-P17-07
URI: http://repository.iimb.ac.in/handle/123456789/10236
Appears in Collections:2017

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