MNCs in China: challenges and prospects

The Digital Institutional Repository of IIM Bangalore

Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/10030

DC Field	Value	Language
dc.contributor.advisor	Mukherji, Sourav	-
dc.contributor.author	Parvathi Nair, L.	-
dc.contributor.author	Katoch, Pomil Chand	-
dc.date.accessioned	2017-09-15T05:23:55Z	-
dc.date.accessioned	2019-03-17T10:06:26Z	-
dc.date.available	2017-09-15T05:23:55Z	-
dc.date.available	2019-03-17T10:06:26Z	-
dc.date.issued	2008	-
dc.identifier.uri	http://repository.iimb.ac.in/handle/123456789/10030	-
dc.description.abstract	China has fast emerged as a most sought for FDI destinations by numerous MNCs from around the world and in various sectors. The study aims at analyzing the strategies MNCs follow to enter and then expand in the Chinese market by taking examples each from five very different and yet promising industries. An attempt is made to gauge the attractiveness of these industries for MNCs and some strategies have been recommended which MNCs should follow to enter/operate in China. Finally, it concludes by elaborating at the changing perspectives for MNCs in emerging markets like China.	-
dc.language.iso	en_US	-
dc.publisher	Indian Institute of Management Bangalore	-
dc.relation.ispartofseries	PGP-CCS-P8-122	-
dc.subject	Production management	-
dc.subject	automotive industry	-
dc.subject	Furniture industry	-
dc.subject	IT services industry	-
dc.subject	Computer software industry	-
dc.subject	Telecommunication industry	-
dc.title	MNCs in China: challenges and prospects	-
dc.type	CCS Project Report-PGP	-
dc.pages	61p.	-
dc.identifier.accession	E33217	-
Appears in Collections:	2008

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