Browsing by Author Jayachandran, C
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Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
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1987 | Pre-need purchasing behavior: An overlooked dimension in consumer marketing | - | Jayachandran, C ; Kyj, Myroslaw J | Journal of Consumer Marketing | Vol.4 | Iss.3 | 59 -66p. |