Browsing by Author Maheswaran, Durairaj

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Issue DateTitleSub-TitleAuthor(s)Journal NameVolume NumberIssue NumberPages
2021Pandemics and marketing: Insights, impacts, and research opportunities-Das, Gopal ; Jain, Shailendra Pratap ; Maheswaran, Durairaj ; Slotegraaf, Rebecca J ; Srinivasan, Raji Journal of the Academy of Marketing ScienceVol.49835-854p.