Welcome to the Research @IIMB
The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
Learn More
Browsing by Author
Showing results 1 to 9 of 9
| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
| 2009 | 10 personae of heavy social networking site users in India | - | Srinivasan, Karthik ; Modi, Abhinav | | | | 46p. |
| 2002 | Analysis of business model flexibility for IT service providers with focus on business boom/bust cycles | - | Karthik, B ; Srinivasan, Karthik | | | | |
| 21-Aug-2014 | Beyond the consumer’s perspective | - | Kumar, S Ramesh ; Srinivasan, Karthik | The Hindu Business Line | | | |
| 2009 | Consumer psyche and online branding: the Indian context | - | Srinivasan, Karthik | | | | 45p. |
| 21-Jul-2016 | Creating consumer-centric digital content | - | Kumar, S Ramesh ; Srinivasan, Karthik | The Hindu Business Line | | | |
| 2007 | Evolution of open source communities | - | Srinivasan, Karthik | | | | 61p. |
| 2008 | Mobile enterprise applications in India: marketing strategies for a wireless terminal manufacturer | - | Srinivasan, Karthik | | | | 42p. |
| 2009 | Mobile enterprise applications in India: marketing strategies for a wireless terminal manufacturer | - | Srinivasan, Karthik | | | | 42p. |
| 1999 | Review of the processes and control implementation of card delivery; Standard Chartered Bank | - | Srinivasan, Karthik | | | | |
