Welcome to the Research @IIMB
The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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Browsing by Author Takyar, Deepti
Showing results 1 to 2 of 2
| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
|---|---|---|---|---|---|---|---|
| 2021 | Analysis of production linked incentive schemes in India | - | Takyar, Deepti ; Yadav, Anirudh | 35p. | |||
| 2021 | Impact of influencer marketing vs. brand ambassadors on product sales & brand credibility | - | Takyar, Deepti ; Pal, Indrani | 22p. |