Please use this identifier to cite or link to this item: https://repository.iimb.ac.in/handle/123456789/5283
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dc.contributor.advisorShah, Janat-
dc.contributor.authorPurushothamman, Arunen_US
dc.contributor.authorVibhor, Kumaren_US
dc.date.accessioned2016-03-27T12:05:31Z
dc.date.accessioned2019-05-28T03:56:10Z-
dc.date.available2016-03-27T12:05:31Z
dc.date.available2019-05-28T03:56:10Z-
dc.date.issued2003
dc.identifier.otherCCS_PGP_P3_002-
dc.identifier.urihttp://repository.iimb.ac.in/handle/123456789/5283
dc.language.isoenen_US
dc.publisherIndian Institute of Management Bangaloreen_US
dc.relation.ispartofseriesPGP-Contemporary Concerns Study;CCS.PGP.P3-002en_US
dc.subjectDecision makingen_US
dc.subjectProduct categoryen_US
dc.subjectIndustry expertsen_US
dc.subjectConsumer segment'sen_US
dc.titleAnalyzing the rationale behind multiple pack sizes and different pack-price structures of various FMCG productsen_US
dc.typeCCS Project Report-PGPen_US
Appears in Collections:2003
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