Welcome to the Research @IIMB
The Digital Institutional Repository of IIM Bangalore
This repository provides metadata of IIMB Publications and aimed at creating and preserving an archive of Institution scholarship. IIMB Publications include Articles, Working Papers (FULL TEXT), Book Chapters published by Faculty, Doctoral Dissertations by FPM Scholars and Project reports of Students enrolled in various courses of IIMB.
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| Issue Date | Title | Sub-Title | Author(s) | Journal Name | Volume Number | Issue Number | Pages |
|---|---|---|---|---|---|---|---|
| 2004 | Design and implement a methodology to identify corporate customers in the ITES sector: identify the gaps in the Bank's offerings to its ITES clients | - | Nayak, Srikant | 33p. | |||
| 2004 | Study on the cosmetic industry in India and a comparison of the marketing strategy for global players | - | Nayak, Srikant ; Appachu, S K |